Xtra Time Web Desk: The Ministry of Health and Family Welfare has formally requested the Board of Control for Cricket in India (BCCI) and the Indian Premier League (IPL) chairman, Arun Singh Dhumal, to enforce a ban on tobacco and alcohol advertisements, including surrogate promotions, during the 2025 IPL season.

In a letter addressed to the IPL chairman, Director General of Health Services Atul Goel highlighted India's rising burden of non-communicable diseases (NCDs) and urged the tournament organizers to implement strict regulations. The ministry also called for a ban on the sale of tobacco and alcohol at all affiliated sports facilities and IPL events.

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Key Concerns Raised by the Health Ministry:

  • High NCD Mortality: Cardiovascular diseases, cancer, chronic lung diseases, diabetes, and hypertension account for over 70% of annual deaths in India.
  • Tobacco & Alcohol Risks: India ranks second in tobacco-related deaths, with nearly 14 lakh fatalities annually, while alcohol remains the most widely consumed psychoactive substance in the country.
  • Contradictory Messaging: The IPL, India’s most-watched sporting event, should not promote tobacco or alcohol, as it contradicts the principles of health and fitness.

Regulations Sought for IPL 2025:

  1. Total ban on tobacco and alcohol advertising, including surrogate ads, within stadiums, at IPL events, and during live telecasts.
  2. Prohibition of tobacco and alcohol sales at all IPL-affiliated venues.
  3. Discouraging endorsements by players and commentators that directly or indirectly promote these products.

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Emphasizing the social responsibility of the IPL, the letter stated that cricketers serve as role models for young audiences and must support public health initiatives. The 2025 IPL season is scheduled to begin on March 22, and the ministry has urged immediate compliance with these guidelines.