Xtra Time Web Desk: Indian sport has seen unprecedented highs in the last few months. India had its best ever campaign at Tokyo 2020 and an unprecedented medal haul at the Paralympics that followed has captured the imagination of the country. The sports loving nation can all see real change in people’s mindset as a result of these triumphs. India’s cricket team too played outstandingly well in the Test series against England and is well poised going into the T-20 World Cup as one of the favourites.
Reputed publishers Simon & Schuster India on Thursday signed up India’s foremost sports journalist, academic and author of Eleven Gods and a Billion Indians (2018), and Mission Domination: An Unfinished Quest (with Kushan Sarkar 2021) to work on five new and in-depth sports projects over a period of the next seven years leading into the Los Angeles Olympics of 2028. The projects will include Olympic and Paralympic sport and, of course, Indian cricket. This, we believe, will considerably enrich our sports publishing port-folio and bring key stories to the public domain that deserve to be told.
Speaking on the association, Boria Majumdar said, “I have always felt sport is the best prism to understand a country better and it gives me great joy to see Simon & Schuster take up sports publishing with the seriousness it deserves. We will try and do justice to this opportunity and tell stories which will enrich the nation’s sports narrative going forward.”
Speaking on the occasion Rahul Srivastava, MD, S&S India, said, “S&S has always prided itself on publishing books which have lasting shelf lives and stay relevant years after being written. Boria’s Eleven Gods and a Billion Indians was one such. We are confident Indian sport now lends itself to qualify research and writing which will stay relevant and have serious societal impact, not to mention will inspire many more to pursue sport at the highest level. am pleased Boria agreed with our vision and committed himself to the idea wholeheartedly.”